ABBA Gold at 30

Thirty years ago this week, on 21 September 1992, ABBA Gold – Greatest Hits was released. It led to a reappraisal of ABBA’s music ten years after the group had come to an end, and spurred a great revival of interest in ABBA that continues to grow to this day.

The revival had been building up underground for quite a while. The Agnetha Benny Björn Frida Fan Club, now the Official International ABBA Fan Club, was founded in the Netherlands in 1986, and started holding annual fan gatherings (gatherings continue to this day, with the next International ABBA Day on 1 October). Fans in Australia celebrated the tenth anniversary of ABBA’s Australian concert tour in March 1987, which led to venues (primarily gay ones) hosting ABBA nights, which continued semi-regularly into the mid-90s. The tribute act Björn Again started playing in venues across Melbourne in 1988, expanding to the rest of Australia and the world over the next few years. And in June 1992 British synth duo Erasure released their EP Abba-esque, featuring four ABBA classics done Erasure style, which topped the charts.

It was the release of ABBA Gold, and its teaser single ‘Dancing Queen’, that saw the underground ABBA revival go overground, as the single and album raced up the charts around the world, with Gold topping the album charts in 11 countries.

ABBA Gold had been researched by Polydor in London, looking to capitalise on their new acquisition (parent company PolyGram having purchased Stig Anderson’s Sweden Music publishing and Polar Music record companies in 1990). They came up with a single CD featuring 19 of ABBA’s most popular hits, in a simple dignified sleeve featuring just the group name and album title, though until 2002 it had a bastardised version of the ABBA logo.

The album included most of ABBA’s most popular songs: ‘Dancing Queen’, ‘SOS’, ‘Mamma Mia’, ‘Take A Chance On Me’, ‘Gimme! Gimme! Gimme! (A Man After Midnight)’, ‘The Winner Takes It All’ etc, closing with the Eurovision Song Contest winner ‘Waterloo’. Though the tracklist did favour British hits, missing a few major international hits such as ‘Ring Ring’, ‘I Do, I Do, I Do, I Do, I Do’, and ‘Summer Night City’ (all of which appeared on the sequel CD More ABBA Gold the following year), and included ‘Thank You For The Music’, which had never been a major hit single, but was popular and seen as one of ABBA’s signature songs.

After Gold was released the ABBA revival was further spurred along in 1994 by the two Australian films that prominently featured ABBA music, Muriel’s Wedding and The Adventures of Priscilla, Queen of the Desert. Five years later the stage musical Mamma Mia! opened in London, featuring 22 ABBA songs propelling the story, and by then ABBA was back and here to stay. The musical was turned into a Hollywood movie in 2008, with a sequel in 2018, and also inspired the immersive dinner experience Mamma Mia! The Party. And of course, the new ABBA album Voyage was released in November 2021, with the ABBA Voyage concert featuring digital ABBA avatars opening in London in May 2022.

ABBA Gold itself has been rereleased on many occasions, often coinciding with significant anniversaries: in 1999 and 2014 for the 25th, 30th, and 40th anniversaries of ABBA winning the Eurovision Song Contest, and the 10th and 25th anniversaries of the album’s release, plus other versions packing the album with additional discs or DVDs featuring the music videos of the album’s 19 songs. It has appeared on multiple formats: CD, vinyl, cassette, DCC, VHS, Laserdisc, Video CD, and DVD, as well as streaming and download services. This week the 30th anniversary of Gold‘s release is celebrated with new vinyl, CD, and cassette versions plus a range of merchandise.

I initially ignored Gold‘s charms. To me it seemed another in the long line of cheap compilation CDs that had been issued over the previous ten years. I don’t remember exactly when I purchased the original copy – somewhere between the Australian release date of 12 October and Christmas 1992. Now of course I have multiple copies on CD, DVD, vinyl, CD/DVD packs, and soon to have it on cassette as well.

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2 Responses to “ABBA Gold at 30”

  1. Randall Waddell Says:

    Thank you for the excellent article.

    I’m curious. Isn’t the ABBA logo still being bastardized on the vinyl release of the album all these years later?? You say it was changed in 2002 to the correct logo but that isn’t true for the vinyl release.

    • Ian Cole Says:

      The vinyl versions, both black and gold, have always been a replica of the original 1992 release, rather than an updated reissue. The new picture disc does have the correct logo though, as does all the new merchandise. Though initial artwork online shows the wrong logo on several items, including the CD version, but they all have the correct logo.

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